How SME Loyalty Works

Launch a practical loyalty program in minutes. Customers earn rewards without downloading an app, while your business keeps a clear view of visits, points, redemptions, and growth.

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Step by step

From setup to smarter repeat business

The full flow stays simple for owners, staff, and customers.

Step 1

Register your business

Create your SME Loyalty account and set up your business profile in minutes.

Step 2

Set your reward

Choose minimum spend, points required, reward name, validity dates, and terms.

Step 3

Add or import customers

Build your customer base using mobile numbers, then keep every visit connected.

Step 4

Capture customer rewards

Enter the customer cell number and purchase amount, then add points instantly.

Step 5

Let customers redeem points

When rewards become available, staff can claim them and points deduct automatically.

Step 6

Use insights to bring customers back

See repeat customer data and use smarter campaigns to improve retention.

Core workflow

The loyalty flow in action

Step 1

Set Your Reward

Choose the minimum spend to earn points, the points required for a reward, reward name, validity dates, and terms.

Step 2

Capture Points at Checkout

Staff enter the customer mobile number and purchase amount, then click Add Points. Customers can instantly log in to their Rewards Portal to view their updated points balance and complete rewards transaction history.

Step 3

Reward Loyalty Automatically

Available rewards show clearly, staff claim them, points deduct automatically, and customers receive redemption confirmation.

1 Business signs up

2 Customers earn points

3 Customers return

4 Business grows

Why it works

Built for repeat visits without enterprise complexity

SME Loyalty keeps the daily workflow practical while giving owners better visibility into customer behaviour.

Easy reward capture

Customer retention

Customer insights

AI-powered campaign support

Better repeat visits

FAQ

Questions businesses ask before they launch

Everything stays simple: no app download, no POS setup, and no complicated rollout.

How long does it take to set up SME Loyalty?

Most South African businesses can set up their loyalty programme in about 60 seconds by creating an account, choosing a reward, and adding customers.

Do customers need to download an app?

No. SME Loyalty works without a customer app download, making it easy for businesses to reward customers using only their mobile numbers.

Do I need a POS integration to use SME Loyalty?

No. SME Loyalty does not require POS integration. Staff can capture points and redeem rewards directly from the web-based dashboard.

How much does SME Loyalty cost?

SME Loyalty plans start from R299 per month, which is less than R10 per day for a digital loyalty programme.

Ready to grow?

Ready to reward your customers and bring them back?

Start Your Loyalty Journey